Many of us often gravitate to the “bargain”. We’re intrigued by one-day only deals. However, when it comes to long-term purchases, we’re typically guided by quality, brand, and safety. We don’t want to “go cheap” when building a house or buying a car.
We recognize the importance of a strong foundation and company name. It’s the same with our networks. Making networking choices based on what initially appears cheapest inevitably leads to undesirable outcomes. And this is particularly important in today’s digital era.
