A few weeks ago, we were in Barcelona at our Marketing Velocity event with more than 200 of our partner marketers. We focused on connecting partners with resources they can take advantage of now, educating them on what the future holds for marketing, and activating them to drive their organizations growth. Check out my last blog for some highlights and links to replays.
We also discussed trends and technology impacting our industry and what the customer of the future will look like. One of the key areas relating to this is collaboration – the need for human interaction and the personal experience.