image: bookingbug

Personalize in-store experiences. First step? Security.

September 13, 2018

Adding more digital and personalized experiences in the store opens the doors for new opportunities … and vulnerabilities. Digital transformation enables retailers to meet consumer expectations across all channels, but that means access and flow of highly valuable personal and financial data will also increase. Protecting the consumer (and the brand) is part of the new retail experience that shoppers want and expect.

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