Reliability of broadband service is the single most important characteristic to consumers and definitely more important than speed, according to a new survey from the Fiber Broadband Assocation.
A full 78% of respondents said that the most important aspect of broadband was that it be reliable, with few service interruptions. Having fast download speed was rated the second most important characteristic, at 64% of respondents, followed closely by not having data caps (63%) and upload speeds (61%).