Zyxel Networks, a leader in networking technology, has recently announced the launch of an innovative new partner program designed to support partners in their transition and growth as cloud networking businesses. This initiative, building upon Zyxel Networks’ proven strengths, particularly its unique Nebula cloud management platform, endeavors to help partners develop and scale their managed services in response to evolving customer demands. This forward-thinking program encapsulates Zyxel Networks’ commitment to cloud networking and aims to reward and motivate partners by aligning them with Zyxel’s offerings while providing the necessary tools and resources to meet their customers’ dynamic needs.
Zyxel Networks’ Commitment to Cloud Networking
Kevin Drinkall, Director of Marketing and GTM Strategy for EMEA, emphasized that the launch of Zyxel Networks’ new partner program signifies a substantial milestone in their overall channel strategy. This milestone is specifically aimed at rewarding partners who align their business strategies with Zyxel Networks’ solutions and prioritize the company’s offerings, thereby driving forward the realm of cloud networking. The new partner program not only demonstrates Zyxel Networks’ confidence in its cloud networking strategy but also showcases its commitment to supporting partners’ growth ambitions in this sector.
Zyxel Networks’ product solutions are renowned for their high performance, usability, scalability, and sustainability—attributes that are crucial in today’s ever-evolving technological landscape. The newly introduced channel program equips partners with AI-driven tools and additional resources, allowing them to delve into innovative methods for network management and operation. By doing so, Zyxel Networks ensures that its partners and customers can work in a manner that is both efficient and progressive, further underscoring the company’s dedication to meeting the sophisticated demands of modern cloud networking businesses.
Encouraging Managed Services Growth
Many partners have already leveraged the Nebula cloud management platform as the backbone of their managed services offerings, and the new program is poised to encourage even more partners to make this successful transition. Zyxel Networks is prepared to provide the necessary support and incentives to partners at various stages of their business journey, irrespective of the markets they serve. The program’s architecture is tailored to enhance the rewards for partners who increase the number of Zyxel Networks devices they manage in their portfolios.
By expanding their managed services client base, partners are expected to drive sales of Zyxel Networks’ WiFi access points, firewall appliances, and switches. This strategic synergy between product sales and service revenues ensures that partners can secure healthy margins on every Zyxel Networks solution they sell. Furthermore, the new program will offer substantial discounts across a broader range of products, specially incentivizing resellers with a higher number of installed Nebula devices, thus solidifying Zyxel Networks’ position as a key player in cloud networking solutions.
Transition and Support for Partners
Starting this month, Zyxel Networks’ existing partners across Europe will transition into the new program, benefiting from a 12-month period to adapt to the new criteria. This transition period is meticulously designed to provide ample time for partners to coordinate with their local teams and secure long-term benefits under the new structure. Specialist partner accreditations for MSP (Managed Service Provider) partners, as well as those focused on sectors such as Education and Hospitality, will continue to be available under the revamped program.
Moreover, the EliteTech program, which qualifies individual technical personnel, will also remain in place. Notably, Nebula-enabled devices, recognized for their enterprise-class features, unparalleled performance, and reliability at SMB prices, can be installed and configured remotely. With a multi-tenant license for Nebula, Zyxel Networks empowers MSPs to manage multiple client locations and an extensive array of devices remotely. These robust capabilities will continue unabated under the new program, enabling partners to manage customer networks seamlessly from their operations center or any other location.
Introducing Pay-As-You-Go Flexibility
A significant feature of the new partner program is the introduction of a Pay-As-You-Go (PAYG) option for Nebula subscription licensing, made accessible to partners at the top two tiers, Prime and Elite. This PAYG option empowers partners to adjust the number of active devices monthly, ensuring they pay only for the devices active during that period. The introduction of this flexibility, based on invaluable partner feedback, is expected to be particularly advantageous for partners experiencing rapid customer base growth or those with clients requiring specific needs for events, construction projects, or major undertakings.
Entry-level access to Nebula is provided free of charge on all Nebula-supported devices from Zyxel Networks. However, to fully monitor and manage these devices, customers need to purchase a Nebula Pro license. The program’s thresholds are rooted in the number of active Nebula devices managed by the partner, ensuring that partners maintain their program level in subsequent years as long as they continue managing the requisite number of active devices. This ensures continued engagement and alignment with Zyxel Networks’ innovative cloud networking solutions.
Restructuring Program Tiers
Zyxel Networks, a prominent leader in networking technology, has recently introduced an innovative partner program specifically designed to aid partners in their growth and transition into cloud networking businesses. This new initiative builds on Zyxel Networks’ established strengths, particularly leveraging its unique Nebula cloud management platform. The goal is to assist partners in developing and scaling their managed services to meet evolving customer demands. This forward-thinking program highlights Zyxel Networks’ dedication to cloud networking, aiming to reward and motivate partners by aligning them with Zyxel’s product offerings. In addition, partners are provided with the necessary tools and resources to address their customers’ dynamic needs effectively. By launching this program, Zyxel Networks demonstrates its commitment not only to advancing cloud networking but also to fostering a supportive ecosystem where partners can grow and excel. This emphasis on collaboration and innovation underlines Zyxel’s role as a key player in the rapidly changing landscape of cloud technology.