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FCC sets deadline for broadband consumer labeling

October 11, 2023

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The Federal Communications Commission has laid out the deadlines for broadband service providers to put in place new consumer labeling that, much like nutrition labeling, is meant to give consumers a thorough and standardized view of broadband services so that they can make meaningful comparisons.

The labeling is required as part of the Infrastructure Investment and Jobs Act passed by Congress. The FCC adopted new rules last year that spell out the details: Broadband internet providers have to put together a label that discloses information about speeds, pricing, introductory rates, data allowances, and so on, and also include links to information about their network management practices, privacy policies and the FCC’s Affordable Connectivity Program. Providers must display the labeling information up-front, at the point of sale—both in-store and online.

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