Rest assured, the future for telcos in 2024 is far less dire than this line from Star Wars – Attack of the Clones. But you wouldn’t know it based on growing industry concerns surrounding how bad actors are using Artificial Intelligence (AI) to, among other things, clone voices of unwitting consumers to engineer sophisticated robocall scams.
The ease with which bad actors can now access and deploy sophisticated AI tools presents real challenges for the telecom market. However, innovation is also afoot; telcos and technology partners are collaborating on new AI solutions to protect subscribers and improve the customer experience;