Yet time and again, we see small- and medium-sized businesses (SMBs) left out in the cold, an unaddressed market segment that finds real protection either too expensive or far too complex to adopt. Thus, cybersecurity becomes an “afterthought” or “add when we can” kind of service that leaves SMBs far more vulnerable than the corporate giants — just reading the news every day shows even they aren’t immune to ransomware, intrusions, and data theft.