5G network deployment may be accelerating world-wide, but according to Mobile Posse, the development of 5G devices is lacking. The mobile software company believes that now is the time for carriers to focus on how to combine the power of the device with the power of the network, and according to Greg Wester, Mobile Posse’s CMO, doing so all comes down to enabling content discovery.
“One of the advantages of 5G,” Wester told RCR Wireless News, “is that it makes the consumption of content on your device much faster. But what is doesn’t do is make the decision about what content to access easier or faster.”