In the run up to its activation of C-Band spectrum for consumer and business services, Verizon executives discussed the network and go-to-market activities it sees as foundational to delivering differentiated, monetizable network-enabled experiences.
EVP and CTO Kyle Malady likened the process of deploying and continuing the build out of C-Band, combined with the ongoing expansion of its mmWave 5G network and construction of new fiber infrastructure, to the flywheel effect made famous in Jim Collins’ seminal “Good to Great.”
